It is more important now than ever to have a professional headshot for business owners on file. As the owner of your business, you are the face of it. You are the one someone will deal with on a day-to-day basis. You don’t want to use cutout photo of you or a random photo taken by a friend with an expensive camera.
This photo should be updated yearly as people change throughout the year. This could be by losing or gaining weight, the addition of or loss of the need for glasses, loss of hair, or any number of other reasons. However, the photo helps ensure that people will recognize you when they meet you in person for the first time. After all first impressions are vital!
Additionally, a professional headshot helps ensure you have the proper image for publication everywhere you are! This could include:
• Newspapers, magazines, newsletters
• Company Websites
• Your business Facebook Page
• Your Business and Professional LinkedIn pages
• Professional communications
• Guest posts or blogs for another website
When writing a guest blog, for example, the hosting website will always ask for a headshot that they can include when they talk about you and your qualifications after the blog post. When it comes to magazines they often request a professional headshot along with at least 4 other professional photos that they can consider to run with an article.
When it comes to professional pages such as LinkedIn one of the first things people look at is your image and putting up a sub-par image could cause them to move on to another company.
When preparing for your professional headshots you should select at least two looks to be photographed in. But most importantly you be dressed in a style that represents you, your personal brand, and your business in the best possible light.
Invest in your professional headshot today, and together we will take your personal image to the next level!